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Oral history transcript, Robert J. Smith, interview 1 (I), 5/15/1979, by Michael L. Gillette (Item)

wife--up in Westport, Connecticut they live now; he's with Mobil Oil--and she has tried to make as much a collection as she could, and she's advertised in the papers around where secondhand books are sold. of them have disappeared. today. But so

Oral history transcript, Esther Peterson, interview 2 (II), 10/29/1974, by Michael L. Gillette (Item)

: Would you elaborate on this? P: I think the time was when we were having the trouble on the truth in lending issue. Was this the AFA thing? There were three big crises that I had. One was with the advertisers, and I still feel that that goes back
Campaign contributions; Bobby Baker; labor leaders; Earle Clements; LBJ's campaign trail; Commission on the Status of Women; Eleanor Roosevelt; three consumer crises: advertisers, boycotts and truth in lending bill; Republican tricks; problems

Oral history transcript, R. Vernon Whiteside and Walter Richter, interview 1 (I), 8/1/1985, by Michael L. Gillette (Item)

all the paying ones. G: What was Prof Greene's political philosophy? W: Horace Richards put in a little radio station that was an outlaw station--it had no license--in the Ford Motor Company. day and night if he could get any advertisers. with his

Oral history transcript, Will Wilson, interview 1 (I), 6/18/1970, by Joe B. Frantz (Item)

of Texas history considerably,couldn't, th-::y? W: Yes. Some of the candidates were either serving partly personal motivations or frivolous. self. Gonzalez got in there to advertise him- He had no chance of winning, and he took the Mexicans away from

Oral history transcript, Louis Martin, interview 1 (I), 5/14/1969, by David G. McComb (Item)

of the domestic business and spent that year in Nigeria. He [Dolan] has established quite a reputation in England. He's an American citizen who, after the war, remained in England and started up a public relations-advertising business. And he had an account

Oral history transcript, Lawrence F. O'Brien, interview 12 (XII), 7/25/1986, by Michael L. Gillette (Item)

attorney, Don Thomas, was representing the outdoor advertisers in this. Did this ever come to your attention? O: It came to my attention, but I don't know as I had the occasion to particularly focus on it, because while it was unusual to have a friend

Oral history transcript, Robert S. Allen, interview 1 (I), 5/30/1969, by Stephen Goodell (Item)

West and areas in the Southern States. He was helping those people with a few thousand dollars that would go a long distance. Those were the days before TV advertising, which is costly and expensive. What little advertising was done

Oral history transcript, Walter Jenkins, interview 7 (VII), 1/18/1983, by Michael L. Gillette (Item)

was able to see in a moment things they should have done. Like, one of the things that he made them all do is everybody that advertised, he had her tell everybody that worked there to go by and at 1east price something and say, (Laughter) 11 I heard about

Oral history transcript, Donald J. Cronin, interview 2 (II), 12/4/1989, by Michael L. Gillette (Item)

in the Senate, as I recall, took advantage of those cleavages. While they may have advertised it as cooperation, I don't think it lent itself to any real cooperation, because of the differences in the philosophy behind the foreign policies. G: Any

Oral history transcript, Roger W. Jones, interview 1 (I), 10/1/1968, by David G. McComb (Item)

stint as a correspondent in Washington, working out of Bascom Timmons· bureau there; this lasted for several months. Then later I worked as a display advertising salesman and later in the business office. In fact, [I worked in] every part

Oral history transcript, John T. Jones, interview 1 (I), 6/17/1969, by David G. McComb (Item)

stint as a correspondent in Washington, working out of Bascom Timmons· bureau there; this lasted for several months. Then later I worked as a display advertising salesman and later in the business office. In fact, [I worked in] every part

Oral history transcript, Jesse Kellam, interview 2 (II), 2/26/1970, by Joe B. Frantz (Item)

himself an escape hatch. K: I have no idea where Life got their material. F: You had those charges that in a sense you had bludgeoned certain people into taking advertising. Was there any substance to that? K: That's an insult to the individual

Oral history transcript, Dudley T. Dougherty, interview 2 (II), 9/17/1975, by Michael L. Gillette (Item)

you cannot advertise with companies owned by congressmen. meaning their wives indirectly, HEB, Jack's Sawmill, owned by Ed Clark." I'm quoting Dan Moody. Lyndon and I have. you might call it, a hate-love relationship. buried the hatchet with Lyndon

Oral history transcript, Reynaldo G. Garza, interview 1 (I), 12/2/1970, by Joe B. Frantz (Item)

, "Well, I'm going out here to the Guadalupe Catholic Church in East Austin. They're having a bazaar and I'm supposed to help the Father out there." They had a microphone and advertised the different booths they have at the bazaar, and people would

Oral history transcript, Sim Gideon, interview 2 (II), 10/3/1968, by Paul Bolton (Item)

and calling my friends and giving money to help to pay for advertising. M: Well, I believe that's all the questions I have. very much for the interview. G: Oh, fine. I hope it has been helpful. M: I think it will be. A~d I wish to thank you LBJ

Oral history transcript, Roger Stevens, interview 1 (I), 2/15/1972, by Joe B. Frantz (Item)

more interested in trying to bring activity down by the department stores that advertised so heavily than in the merits of the case. F: I remember somewhere in there Robert Kennedy was rumored as having some reservations on this Potomac River site. S

Oral history transcript, Emma S. Webb, interview 1 (I), 12/19/1978, by Michael L. Gillette (Item)

vocal--I think Mr. Avery. I'd better not say which one--but one of them in his campaign had that as his public advertising, that he was opposed to that, that FDR would stack the Supreme Court. So there was vocal opposition to Roosevelt because

Oral history transcript, Ed Gossett, interview 1 (I), 8/18/1969, by David G. McComb (Item)

of the time I was in the Un i ve rs ity, I was on the YMCA cabinet. Fo r two yea rs, I was state president of the Baptist Student Union. I was advertising manager of the Texas Ranger for several years. forensic activities. And I went in I was captain

Oral history transcript, John A. Hannah, interview 1 (I), undated, by Paige E. Mulhollan (Item)

in advertising, radio, television, journalism, and so on, but a professional PR kind of an operation was something else. And when you get into the tax collection business, our Economists and School of Business people didn't seem to have a lot of enthusiasm

Oral history transcript, Bailey Sheppard, interview 1 (I), 3/10/1981, by Michael L. Gillette (Item)

Zandt County that joins you, y'all haven't done doodley." When Johnson got his helicopter, I had to pay all the bills up there and get it advertised and get cards sent out to everybody. And they'd hit people up in Tyler and nobody'd helped them. When

Oral history transcript, Alfred Melinger, interview 1 (I), 4/14/1979, by Michael L. Gillette (Item)

. Of course. they all branched off. business, as you probably know. John went into the advertising You may not have followed John Connally too much. G: Oh, yes. Jake Pickle went intoadvertising,calso. M: Yes, Jake was another one I had forgotten. John

Oral history transcript, Claude C. Wild, interview 1 (I), 5/7/1965, by Eric F. Goldman (Item)

somewhere and we pointed it out. G: You said that at first you thought that things didn't look too good but after they began making mistakes, things started looking better. What were the mistakes? W: They started attacking him, which was good advertising

Oral history transcript, Harry C. McPherson, interview 6 (VI), 5/16/1985, by Michael L. Gillette (Item)

advertisers. Do you remember anything about that? M: Oh, I remember Robert Kerr, Johnson's great friend, working assiduously for the billboard interests. I had a kind of a--I had a definite conflict of interest. My father was the president of a little

Oral history transcript, Joseph A. Califano, interview 25 (XXV), 3/17/1988, by Michael L. Gillette (Item)

for how you titled stuff or sell stuff on the Hill-- G: Truth in advertising. C: --we never would have sold anything. But Ramsey, so he'd make that thing an issue. He was very sticky on everything. Johnson made a terrible mistake with Ramsey at one

Oral history transcript, Joseph A. Califano, interview 56 (LVI), 11/21/1989, by Michael L. Gillette (Item)

revised and he loved it. G: She was from a PR firm, an advertising firm? C: She was from a PR firm, and he [was] enamored of her writing. It was a brief--I don't know how long she was around, but she wrote very zippy, inflammatory stuff, and he loved

Oral history transcript, Sharon Francis, interview 2 (II), 6/4/1969, by Dorothy Pierce (McSweeny) (Item)

ready to agree that maybe Foster and Kleiser and the Outdoor Advertising Association didn't have to stay out on their high horse and oppose the bill. After all, from our point of view of beautification, it's terribly weak right now. They're getting

Oral history transcript, John L. Sweeney, interview 1 (I), 11/14/1968, by David G. McComb (Item)

Oral history transcript, Rodney Borum, interview 1 (I), 10/16/1968, by Dorothy Pierce (McSweeny) (Item)

Oral history transcript, Peter B. Benchley, interview 1 (I), 11/20/1968, by T.H. Baker (Item)

calamities, in that, and it's natural enough, if you ask a man who is, say, a journalist or an advertising person to do a speech with no knowledge of the President's style or demands, it isn't going to work our particularly well . John Steinbeck has done some

Oral history transcript, Jake Jacobsen, interview 2 (II), 6/7/1984, by Michael L. Gillette (Item)

who was-- J: Yes, I remember that name. G: --the outdoor advertisers' lobbyist. J: Yes. Yes. G: He really felt that he had been betrayed by the White House on that. Do you recall? J: No. I don't know who he dealt with in the White House. I
; criticism that LBJ was impulsive in dealing with the Dominican Republic; Jacobsen's involvement in beautification legislation; the outdoor advertisers' lobby; Jacobsen's relationship with Henry Gonzalez; Larry O'Brien's work; misconceptions about trading

Oral history transcript, George E. Reedy, interview 16 (XVI), 9/13/1984, by Michael L. Gillette (Item)

don't think any real understanding of American politics. I' 11 never forget that preconvention advertising campaign he wanted to launch; it was absolutely ridiculous. puerile in its concepts. had a meeting. Absolutely ridiculous! It was childish

Oral history transcript, Lady Bird Johnson, interview 13 (XIII), 9/2/1979-9/3/1979, by Michael L. Gillette (Item)

fields. And sound trucks with advertising of Lyndon Johnson all over them were sort of the trademark of the campaign. The scene was very likely to be the courthouse square. That's the way it was in the thirties, forties and up until television took over

Oral history transcript, James E. Chudars, interview 1 (I), 10/2/1981, by Michael L. Gillette (Item)

, and sometimes it was a pretty good distance. But Sam, he mentioned one time that his cut was going to be commissions on all the advertising that was sold at those two radio stations, so this was what he was working for. I don't know how all that stuff came out

Oral history transcript, Phillip S. Hughes, interview 1 (I), 3/7/1969, by David G. McComb (Item)

Oral history transcript, Gene Latimer, interview 1 (I), 8/17/1971, by David G. McComb (Item)

had no ring. Then he remembered stores were closed This produced another call to Lady Bird and a swing by their home to borrow the much advertised dimes tore ring Dan Quill had LBJ Presidential Library http://www.lbjlibrary.org ORAL HISTORY

Oral history transcript, John C. Stennis, interview 1 (I), 6/17/1972, by Joe B. Frantz (Item)

of 156, Johnson was nominated--I suppose that was just a sort of advertising-- S: Yes, yes. F: No one had any serious ideas. S: No, no, not then. F: Right. By 160 though he was really contending. Johnson surprised everyone in that vice

Oral history transcript, Eric Tolmach, interview 3 (III), 4/16/1969, by Stephen Goodell (Item)

. Nevertheless, there has This is important because it begins the process. I suppose, really, of all our faults the greatest one was in advertising the possibility of potential for change in a way that suggested that it would happen more quickly than it did

Oral history transcript, Ernest Gruening, interview 1 (I), 4/23/1974, by Joe B. Frantz (Item)

abolished billboards on highways. That's one of the things I sponsored, and of course there was no reason why the beautiful scenery in Alaska should be defaced by billboards advertising Old Granddad and Old Taylor. So Alaska is free from that, billboards

Oral history transcript, Houston Harte, interview 1 (I), 9/27/1968, by Paul Bolton (Item)

was selling an advertising service to me at Boonville. I bought the service and gave him a list of eight or ten other Missouri weekly paper publishers who I thought might be interested in buying the service. In a week he came back and told me that he had

Oral history transcript, Charles F. Herring, interview 1 (I), 10/4/1968, by Joe B. Frantz (Item)

of it? H: Well, we certainly did -- if for no other reason than we advertised some of the loose practices and some of the shortcomings. We have had a much better insurance situation since our investigation. The number of failures and the number

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