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Folder, "Ramparts - NSA - CIA, 2/67 - 9/67," Subject Files, NSF, Box 44 (Item)

. Ramparts expressed its shock and d~sBy unloading its bombshell, the magazine managed to blow the CIA ' s cover may in expensive advertisements m the New York Times, Washington Post for a wide array of activities, and the hemorrhaging of national defense

Senate Daily Diary entry, 10/13/1960 (Item)

Montgomery Advertiser Montgomery (accordin g to Charles Cashion of State Headquarters, he's a Dixiecrat and agains t the ticket) Edmon L. Rinehart Superintendent of Insurance Montgomery Boarding i n Pensacola Going to Tuscaloosa Congressman Armistead Selden

President's Daily Diary entry, 2/13/1967 (Item)

, an d th e Presiden t gav e Vick y a stuffe d pupp y w / flopp y ears , |ir _ **^ a T V spot wit h th e Advertising Counci l o n Menta l Retardatio n simila r t o the on e the Presiden t did las t yea r w / th e mentall y retarded child . Shortl y afte r

President's Daily Diary entry, 8/17/1966 (Item)

(Congressman Breeding is running for US. Senate, requested the appt with the President) M a r y R o b e r t M W ( b . 1 ) W e(Mrs. l l s Wxsedk K i n t n e Wells, r Kansas -- the Cong, Wells is with the advertising firm: Rich, and Greene - NYC) ( p l

President's Daily Diary entry, 11/8/1965 (Item)

amen d th e Agricultura l Marketin g Agreement Ac t of 1937 to permit marketin g order s applicabl e t o various fruit s and vegetables t o provide for pai d advertising . S. 2118 , A n Act t o amen d section s 9 and 3 7 of the Shippin g Act, 1916

Press release, "The 'B. Y. Morrison Memorial Lecture' by Mrs. Lyndon B. Johnson at the Convention of the American Institute of Architects, Portland, Oregon, 6/26/1968" (Item)

considering a modest measure , the Highway Beautification Act, tbat would help states landscape their new freeways, build some picnic areas, and diminish the advertising that sprouts along public rights of way1 Vermont has moved faster and this spring passed

Folder, "Marsh, Charles E. - Special Writings [1947]," Papers of Charles Marsh, Box 29 (Item)

knows this. But I find that every human being takes his near~st probl~ . more seriously .than pro blems once removed-such problems as profits, printpaper., and equipment. Hence editorial salaries are generally below advertising salesmen's salaries

Oral history transcript, Donald J. Cronin, interview 6 (VI), 3/29/1990, by Michael L. Gillette (Item)

the Outdoor Advertising Association that was in opposition to the measure. C: I would guess in Alabama we still have some of that kind of opposition but I don't remember, at that time, of having any crusade so to speak for or against. G: Any recollections

Oral history transcript, John W. Macy, interview 1 (I), 3/18/1969, by David G. McComb (Item)

was an advertising executive--was for his entire career until he retired in 1951. He was associated primarily with Field and Stream magazine, so I have something of an outdoorsman background via the advertising route. had been a school teacher. My mother [I

Oral history transcript, Harvey O. Payne, interview 1 (I), 10/15/1968, by Paul Bolton (Item)

to layout an ad and--nothing fancy because I wasn't a professional advertising mann--but at least we got the message when Johnson's helicopter was coming to town. PB: Most of these small towns that you went into, they dirn't have a daily newspaper. Would

Folder, "Gimmicks - 1964 Whistle Stop," Bess Abell Files, White House Social Files, Box 34 (Item)

I 3 7J.5,00 / ::::E3": :::r> ~~ ..Jlll?C..■

Folder, "Right Wing Extremism," Records of the NCCPV (Eisenhower Commission), Series 11, Box 5 (Item)

, issues of On Target (Minuteman magazine), etc. Firearms - newspaper articles, speeches (pro and con, plus relation to extemism, advertisement by Liberty Lobby, Life Line, statements and articles by numerous right-wing organizations, statements from

Oral history transcript, David Ginsburg, interview 2 (II), 8/26/1988, by Michael L. Gillette (Item)

of Jack and his people. MG: Was money the central factor, do you think? DG: If you put it into terms of central factor the answer would have to be yes, because it's money that permits organization, money that permits advertising, money that permits you

Oral history transcript, Bess Abell, interview 3 (III), 7/1/1969, by T.H. Baker (Item)

to do that. Can't these people know that I just made a speech on television day before yesterday and said all these things!" But you just have to keep saying them. It's just like advertising Coca-Cola. When you get so you just can't stand it any more, I

Oral history transcript, Donald S. Thomas, interview 4 (IV), 3/23/1987, by Michael L. Gillette (Item)

three strong networks and one fourth weak network. Dallas, San Antonio, Fort Worth, Houston, Galveston--not Galveston, I don't think--were all in radio days what we called "must-buy markets." If an advertiser or a sponsor of a program wanted

Oral history transcript, Stuart Morrison Long, interview 1 (I), 8/13/1968, by Paul Bolton (Item)

Syers, Pickle, and Wynn Advertising Firm, which incidentally was kind of a spin-off from KVET. It soon became apparent that KVET couldn't support as many executives as it had so they organized an advertising agency for Pickle and Syers to leave

Oral history transcript, Robert W. Murphey, interview 2 (II), 2/8/1984, by Ted Gittinger (Item)

directors and advertising agencies that handle the media advertising. You know, when a fellow enters into a political race nowadays to run for a state office, it's almost like creating a new corporation and going into business. and a director

Oral history transcript, Willard Deason and Jeanne Deason, interview 6 (VI), 10/24/1985, by Lewis Gould (Item)

retailer just had not gotten adjusted to advertising on radio. We had no television then, but if they had been in the retailing business for ten years, twenty years, thirty years, the newspaper, that was advertising with them. This radio was just

Oral history transcript, Jonathan Daniels, interview 1 (I), 3/6/1971, by Joe B. Frantz (Item)

the feeling about race and so forth is strongest. in the Democratic ~~rty, And we managed to keep it with a lot of fighting up until the election right here recently. F: Yes, Nixon. D: Yes. F: Did it cost you advertising? D: No. F: It wasn't

Oral history transcript, Walter Jenkins, interview 12 (XII), 4/25/1984, by Michael L. Gillette (Item)

advertising on KTBC television, which was going on the air Thanksgiving Day. I was in New York for a number of weeks, maybe months, I don't remember. G: Why were you selected for the job or did you volunteer for it? What was the--? J: I just liked

Folder, "March 12-18, 1965 [Selma Situation]," President’s Appointment File [Diary Backup], Box 15 (Item)

, are part of a plot to registe r Democ r ats and re-elect Sparkman. I pass it along merel y to indicate the mentality with which you are dealing . Attachment [1 of 2] . March 5, 1965 • MONTGOMER y ADVERTISER Tell It To Old '8ran~ma * Your noJM

Oral history transcript, Mary Lasker, interview 3 (III), 1/11/1984, by Clarence Lasby (Item)

histories: http://discoverlbj.org/exhibits/show/loh/oh Lasker -- III -- 13 alone, about a billion for heart. Unheard of. And no doctors think in those terms. But I happen to have been married to a man who really invented modern advertising and who

Oral history transcript, John N. Luft, interview 1 (I), 11/27/1968, by T.H. Baker (Item)

://www.lbjlibrary.org ORAL HISTORY TRANSCRIPT Lyndon B. Johnson Library Oral Histories [NAID 24617781] More on LBJ Library oral histories: -19http://discoverlbj.org/exhibits/show/loh/oh free service, and then we do have a small budget for paid advertising. B: Some

Oral history transcript, Florence Mahoney, interview 1 (I), 6/13/1989, by Michael L. Gillette (Item)

. They personally weren't very interested in anything like that because he was an advertising man and they were more 3 LBJ Presidential Library http://www.lbjlibrary.org ORAL HISTORY TRANSCRIPT Lyndon B. Johnson Library Oral Histories [NAID 24617781] More

Oral history transcript, Carl T. Curtis, interview 1 (I), 3/10/1978, by Michael L. Gillette (Item)

dollars. I think it was a policy In the course of selling that, an emissary came to the insurance agent and said, "The Senator can buy that back in Texas from an agent who takes advertising over his television station, and we think you should meet

Oral history transcript, Howard Bertsch, interview 1 (I), 10/21/1968, by Paige E. Mulhollan (Item)

. For example, we don't advertise in the local press ; we don't buy spot commercials on rural television and radio stations . We do, however, believe that doing good work in a community is perhaps our best advertisement . Neighbor-to-neighbor, man-to-man

Folder, "Miscellaneous Material [political forecasts, speech material] [1924-1948]," Papers of Charles Marsh, Box 2 (Item)

Folder, "Politics - 1951," Papers of Charles Marsh, Box 30 (Item)

, of the Daily SENTINEL-STAR papers for directing two of the best Dailies in the State that have done so much for advertising our Cattle and Orange Belt. A job well done ED. BOBBY SANCHEZ, Live Oak, who is doing a bang up job as Secretary-Manager of the State

Oral history transcript, Elizabeth (Liz) Carpenter, interview 3 (III), 5/15/1969, by Joe B. Frantz (Item)

that department was relevant to the trip you were taking or the mission you were taking. I could certainly borrow people from the Interior Department to work on trips to the national parks. know, it paid off for Stu Udall to be advertising the parks. could he

President's Daily Diary entry, 11/3/1966 (Item)

Colleg e of Hom e Economics Dr. Blue Carstenson, Nat'l Farmers Union Mrs. Theodor e Chapman, Wash, DC ' Jerry S. Cohen, Sen. Judiciary Cmtee Nehemia M. Cohen , Gian t Food, Inc. Stanley E. Cohen, Advertising Age " "ZIIIIIIII Wilbur Cohen, UnderSecy of HEW

President's Daily Diary entry, 3/23/1966 (Item)

, President, and Mrs. Carpenter COLORTRAN INDUSTRIES, INC. - 1021 Chestnut St. , Burbank, Calif Mr. Benjamin Berkey, President, Berkey Photo, Inc. and Mrs. Berkey Mr, Harry L Parker, Exec VP. Berkey Technical Corp Mr. Charles Lipow, Director of Advertising

Oral history transcript, Dudley T. Dougherty, interview 1 (I), 12/27/1971, by Joe B. Frantz (Item)

Oral history transcript, Sam V. Stone, interview 1 (I), 5/29/1968, by Paul Bolton (Item)

young fellow who was very energetic, and he really knew where he wanted to go and he really went to that top spot. PB: Tell us something about campaign methods back in '37. SVS: Well, we did some newspaper advertising but most of it was personal

Oral history transcript, Robert Taft, Jr., interview 1 (I), 5/21/1969, by Paige E. Mulhollan (Item)

a dominant factor, in many ways, and represented on Young's part a very clever handling of a particular situation and a good assessment of it, without which I don't think he would have won. That was that in all of his advertising, billboards, bumper

Oral history transcript, Horace E. Richards, interview 1 (I), 12/19/1985, by Ted Gittinger (Item)

Oral history transcript, Payne Rountree, interview 1 (I), undated, by Eric F. Goldman (Item)

advertisement for Ford automobile of 40 years ago. When you fellows wanted some food, what did you do --did you stop and make it or buy it? R: We cooked along the road, cooked up stuff, and then ate it. G: What did you eat? R: I don't remember. That’s been

Oral history transcript, Ralph Moreland, interview 1 (I), 4/14/1971, by David G. McComb (Item)

: No. Not in business matters. No. Mc: Your contact with business with Johnson, then, was through KTBC. IV1: KTBC. As an advertiser has been the business contact. live heard, too, that she's a real capable, intelligent, smart woman. lid also heard that she

Oral history transcript, Wilton Woods and Virginia Woods, interview 5 (V), 4/14/1983, by Michael L. Gillette (Item)

. typists. I did not pay radio advertising. I paid the These girls were my responsibility, to see that they came to work and that they got paid LBJ Presidential Library http://www.lbjlibrary.org ORAL HISTORY TRANSCRIPT Lyndon B. Johnson Library Oral

Oral history transcript, Charles M. Maguire, interview 1 (I), 7/8/1969, by Dorothy Pierce (McSweeny) (Item)

Escapee Program in Nuremberg in the early fifties. I also had considerable experience in advertising and public relations. In early 1960 I decided to leave that world of advertising and public relations and return to Columbia University in New York City

Oral history transcript, Lawrence F. O'Brien, interview 15 (XV), 11/20/1986, by Michael L. Gillette (Item)

[research and development], accepted the realities of life regarding the unions. Then [we] organized national advertisers to do public service, selling zip code. Here you are, with a volume of mail equal the volume of the entire rest of the world, growing